How Spark Adriatic became a national restaurant brand's embedded engineering team
For more than 15 years, a growing US barbecue franchise has relied on Spark Adriatic as a technology partner with the context and continuity to support its evolving business.
One connected restaurant ecosystem.
Point of sale, ordering, reporting, and delivery—designed and maintained by one embedded team.
More than a vendor.
The franchise needed more than a vendor. It needed a technology partner who understood the day-to-day realities of hundreds of restaurant locations and could move at the pace of the business, without the overhead of an in-house department or the churn of outsourced contractors.
A partnership built for continuity- Hundreds of restaurant locations
- Move at the pace of the business
- Operate like an internal department
Built around the restaurant
A connected technology estate shaped around real restaurant operations—from the counter to the customer and the corporate team.
One operational system across the restaurant network.
Built and maintained the brand's point-of-sale system across its restaurant network.
A complete digital order flow, from menu to payment.
Developed online ordering across the full order flow, including payment integration.
- 01Browse
- 02Customize
- 03Pay
From transactions to decisions.
Delivered business intelligence and financial reporting for corporate and franchise teams.
New channels, integrated into one operating model.
Integrated third-party delivery platforms as the channel grew.
Built to carry context forward.
Scaled to a 35+ person team, including around 19 engineers across frontend, backend, QA, BI, and UX/UI.
Why it worked
A long-term operating modelContinuity
Continuity: one team owns the POS, reporting layer, and delivery integrations.
Collaboration
Same-day collaboration through US working hours from Croatia.
Ownership
An embedded team that prioritizes the brand's roadmap like an internal department.
The roadmap keeps moving.
The active partnership continues to grow, with a recent UK market expansion, a React Native POS rebuild supporting multiple hardware configurations, and new delivery integrations.
- 01UK market expansion
- 02React Native POS rebuild
- 03Multiple hardware configurations
- 04New delivery integrations
More than 15 years later, the relationship remains active and expanding—a clear example of a long-term, embedded engineering partnership.
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Prefer email? hello@sparkadriatic.com